Supernatural VR Fitness App Reboot: Price, Coaches, Data

Supernatural's Meta-operated app keeps running through December 3, 2026, but anyone who wants to keep using it afterward will need a new account and should expect to pay roughly double what they pay today. That's the practical shape of the Supernatural VR fitness app reboot, which relaunches as an independent company called Supernatural Health this fall, according to UploadVR and The Verge.

Leanne Pedante, one of Supernatural's founding coaches and now its Head of Fitness, says the workout library survives the move intact. "We have a library of over 3,000 workouts that we've built over the years, all of that comes back," she said in an Engadget podcast interview earlier this week (Engadget).

Supernatural Health's own FAQ hedges that promise slightly, pledging "as much of the original catalog" as possible rather than all of it (UploadVR). Pedante's explanation for the gap: music licensing talks are still ongoing. "We're working on our music negotiations right now," she told Engadget (Engadget).

The reboot caps a rocky run under Meta. The company paid roughly $400 million to acquire Within, Supernatural's creator (VR.org), a price tag large enough to draw an antitrust suit from the FTC, which argued the deal let Meta lock up the VR fitness market. Meta fought that case for more than a year and won when the FTC dropped it in early 2023 (VR.org).

That investment didn't last. In January 2026, Meta halted new content and feature updates for Supernatural as part of a restructuring that also shut down several other VR studios (UploadVR; Engadget). Two months ago, Meta announced the spinout, handing the app back to original Within founders Chris Milk and Aaron Koblin along with the returning coaching staff (UploadVR). James Senior, who previously led Meta's Studio and New Vertical portfolios, is stepping in as Supernatural Health's CEO (The Verge).

What the Supernatural VR workout app relaunch means for existing subscribers

Existing accounts do not carry over. Members will need to sign up again under a new privacy policy once the independent app launches on the Horizon Store this fall (UploadVR).

Supernatural Health says it's exploring ways to preserve streaks, badges, favorites, join dates, and workout history, but it hasn't guaranteed any of that data will transfer to the new platform (UploadVR).

No public launch date has been set yet. The company says details on account migration, signup, and exact timing will follow in the months ahead (UploadVR).

"The early days won't be perfect, but our small team is committed to building the Supernatural you know and love and taking it to the next level," the company wrote in its announcement (VR.org).

News of the shutdown rattled longtime users who feared the app would simply disappear. "We all felt like it was purchased to kill," one member wrote in Supernatural's public Facebook group after Meta's January cuts (TechCrunch). Supernatural Health has leaned into that anxiety in its own messaging: "Supernatural is being reborn. Same coaches, same DNA, same obsession with making fitness feel like the best part of your day, now under a new, independent company we're starting from the ground up," the company wrote on its website (TechCrunch).

What's confirmed for the Supernatural VR fitness app reboot, and what's still being negotiated

Supernatural Health says every original coach returns on day one, alongside new workouts and additional features planned for later (VR.org). Pedante's account lines up with that. "The same coaches, the same beautiful environments," she told Engadget, describing what members can expect when they log in (Engadget).

New content, frozen since Meta's January pause, is also set to resume once the independent app is live. "We'll also start releasing new content, which hasn't been happening for quite a while now," Pedante said (Engadget).

Pedante frames the smaller team as a genuine upside rather than a downgrade. "Because we're a small team now, essentially we're a flat organization," she said. "There's no bureaucracy. We can move really fast." (Engadget)

Supernatural Founding Members subscription: the price of independence

Meta had lowered Supernatural's price to $10 a month or $100 a year to widen access (VR.org). The independent version returns to the original $20 a month, or $200 a year (VR.org; UploadVR).

New and returning members who sign up as Founding Members get a discounted first-year rate of $180 (Engadget; UploadVR). The standard annual price is listed at $200; Supernatural Health hasn't said what Founding Members will pay after year one.

Supernatural Health says the higher price covers coach salaries and benefits, music licensing, and new features, and is meant to build a sustainable career path for its coaching staff (UploadVR). The company has not disclosed the financial terms of its separation from Meta (UploadVR).

Pedante says the pricing jump drew immediate pushback over affordability, which pushed the company to set up a scholarship program. "We were able to respond to people talking about there being a barrier by creating a Supernatural scholarship program," she said (Engadget). The FAQ describes the scholarships as limited, reviewed quarterly to "grant support where it's needed most" (Engadget).

Pedante also says the company is exploring ways to reach members beyond the headset entirely, floating running programs or a "couch to 5K" style extension. "People are absolutely interested in that, and we're exploring all of that," she said, without confirming any specific product (Engadget).

None of that changes what's actually locked in for now. The Meta-operated app closes on December 3, 2026. The rebuilt version launches sometime this fall on the Horizon Store, with no firm date announced. And the two biggest open questions, how much of the music catalog survives licensing talks and whether workout history actually transfers, remain unresolved. Supernatural Health says more details on migration, signup, and timing are coming in the months ahead (UploadVR).